KT_2020

Journey Map: Google Forms

Google Forms allows anyone to create and share forms and surveys for free. Users will enjoy the convenience of the service, and like how easy it is to share the forms and collect data, but might also

MapMyRun Review

MapMyRun is an app by Under Armour that allows users to, fittingly, map their runs. The app offers both behavioral and reflective pleasure — it is easy to take off and go with the app in the backgroun

Marathon Sports

Marathon Sports is a chain of stores in the Boston area, primarily selling sneakers and running clothes and accessories. What sets it apart from other stores, though, is its sneaker shopping experienc

MiniVAN

MiniVAN is an app that allows people knocking on doors for a political campaign to access data and log information for the voters they contact. The app offers mainly behavioral pleasure, as it is easy

AMC Dine-In Theater

With so many options of movies available to watch on my laptop and in my bed, going to the movies seems so much less exciting now than it once was. However, the AMC Dine-In Theater makes actually goin

Beyond Burgers

As an aspiring vegetarian, I tend to slip up and eat meat when I have a craving for the physio pleasure of eating a burger that vegetable options just cannot satisfy. However, when I eat said burger,

Instagram

Instagram wants users to be on the app often and build a large following/follow a lot of people. To influence people to do this, it has suggestions for who to follow, and sends notifications to remind

Bumble

As a dating app, Bumble increases motivation to actually message your matches. Because women have to message first, and message within 24 hours, it makes it easy to know when to message. It also offer

CVS

CVS wants its customers to only buy from their stores, and to buy CVS products specifically. To influence consumer behavior around this, it offers an Extra Care Card with loyalty rewards points, and o

Birchbox

Birchbox wants its customers to try more makeup and skincare items, or possibly just spend more time on makeup and skincare. To do this, they regularly send many small sample sizes of items, so people

Boston Public Library

Libraries, such as the Boston Public Library, originally tried to influence behavior and incentivize bringing books back on time with a late fee. While that late fee was sometimes effective, it also h

The Mapparium

Right in the middle of downtown Boston, there is a giant glass globe that visitors can walk into. When you walk in, the globe is lit up on all sides, and you can see every country illuminated. The str

The Olympics

It’s hard to find someone who doesn’t watch even a little bit of the Olympics. It’s basically the ultimate admiration-inducer: everyone who watches can marvel at the incredible skill and dedication of

The Goat Rodeo Sessions

The Goat Rodeo Sessions is an album created by Yo-Yo Ma (a cellist), Stuart Duncan (a violinist, banjo player, and guitarist), Edgar Meyer (a bassist), and Chris Thile (a mandolinist). The group uses

Humans of New York

Humans of New York is a social media blog (on Instagram and Facebook) that posts pictures of random people the photographer encounters on the street, along with captions that tell each person’s story.

Notre Dame Basilica in Montreal

The Montreal Notre Dame Basilica is one of the most beautiful places I have ever been. Unlike a lot of other churches, it is vibrant and colorful, and many of the statues are backlit with purple, yell

Parks and Recreation Reunion Episode

“Parks and Recreation” (or “Parks and Rec”) has amassed a large and loyal fanbase since it came out, and even though the show ended in 2015, the fanbase has only grown since the show came to Netflix.

The Daily

The Daily is a podcast from the New York Times that gives an update on the news in one half-hour episode each day. Normally, the host, Michael Barbaro, will pick one topic to focus on for each day, gi

Canva

Canva is a website that allows for easy graphic design on products such as posters, flyers, presentation slides, and even Zoom backgrounds. The website has what seems like unlimited templates, and the

Bookstore Curbside Pickup

Local bookstores, such as Wellesley Books or the Brookline Booksmith, have updated their business models to allow customers to call in to “order” books, or order books online. Customers can then drive

Cordless Vacuum Cleaner

I never would have guessed that anything could make me excited about cleaning supplies, but this vacuum actually makes cleaning so much more convenient that I think it’s a product worth writing about.

Nest Doorbell

The Nest Doorbell is a doorbell that not only rings, but also takes a video of the person at your door, and records it to look at it later. I spent a lot of time over the past few months knocking on d

LinkedIn

I have a love/hate relationship with LinkedIn, the website that allows for virtual networking and updating a digital resume. Despite the fact that I always feel unsure about whether I’m using the site

Whistle

Whistle is a clip-on tracker you can buy for your pet, that connects to an app on your phone via WiFi. You can set the app to recognize when the Whistle (and your dog) is in the “home” wifi zone, and

The Weather Channel App

The primary function of this app is exactly what it sounds like: tracking the weather. It at first seems to be a pretty boring app, and useful only for seeing whether it is going to rain outside. Howe

Transit App

Public transportation is a vastly underutilized resource, in part because it can often be so confusing. Even if people can figure out how to get somewhere with the subway, there might be a bus route t

HEAL

Our team’s central mission was to design an app that helps people recovering from eating disorders through food logging. Although there are apps that allow for food logging, users have described them