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Backfill · 2022

#71 of 357

Custom Emoji Keyboards

seq 16
SensualistTaste departuretechadmiration
identity self expressionconvenience efficiency
Basic NeedsNoticingWho to Listen To3/9
ImagePress/product shot

Press shot: a smartphone screen showing a custom emoji keyboard with user-created stickers including cropped photos and hand-drawn illustrations alongside the standard emoji panel.

304 words

Custom emoji keyboards on phones have turned a standardized set of symbols into something personal. Apps that let you build your own stickers from photos or drawings have made texting feel more like a conversation between 2 specific people than a generic exchange. Process is usually simple: take a photo, crop around the face or object, add a caption or effect. Save it to a sticker pack that shows up in your keyboard tray next to the default emojis. Result is a library of inside jokes that only makes sense between you and the people you text, meaning communication has a layer of shared history that standard emojis can not carry. Design of these keyboards matters because stickers need to be the right size to fit in a text bubble, load fast enough that sending 1 takes less time than typing a response. Display clearly on both iOS and Android. I have a pack of about 40 stickers made from photos of my dog, my friends. Random objects from my apartment, and I use them more than the built-in emoji set because they say something specific rather than something generic. Custom sticker popularity in East Asian messaging apps, Line, KakaoTalk, WeChat, predates their adoption in the US by about 5 years. Those platforms monetized sticker packs as a revenue stream that makes artist-designed sets available for $1 to $3. Gap between a smiley face that everyone has and a cropped photo of your roommate's cat making a weird face is the gap between standardized expression and personal expression. Keyboard apps that close that gap have quietly changed how people communicate.