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Birchbox Man — monthly subscription delivering travel-sized grooming and health products
service
The try before you buy model has been spreading throughout the world of startups in areas like beauty and fashion. The business model is centered on the customer, allowing him or her to make little to no investment for a more longterm benefit. Below are two examples of startups that are following this paradigm.
Birchbox Man delivers a monthly package of luxury travel-sized health care, beauty, and grooming products, all for the price of one low subscription. They offer an online store where you can buy full-size products of things you've tried and enjoyed.