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Animal Crossing: New Horizons, a life simulation game where players build and customize an island home with cute animals and competitive trading.
media_entertainment
One game, in particular, gained a lot of traction lately. Animal Crossing is a game where the gamer essentially lives on an island and make the island their home. Many people are essentially living a second life on their island, and they are very competitive about trading with the raccoons. The game provides visceral pleasure as it has all these cute animals and an elaborate set of items on the island. It is also very engaging. It uses competition to make users commit to their island and form emotional bonds with the island.