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Collection
26 designs · Cohort 2017 · 27 coded
Strongest dimensions:
An eye for the subtle. This collector seeks products that reveal hidden qualities in ordinary experiences. Their collection centers on media & entertainment, with recurring themes of clever solution and nostalgia revival. A mainstream voice among the the observers — drawn to form, elegance, and media — collectors who notice the details others miss.
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Taste twin
BM_201798.2% matchDistinctiveness
Cluster
Form, elegance, media
Blundstone Boots
This past year I noticed that many girls on my rowing team had Blundstone boots. It started with an Aussie member of the team, and the fever quickly spread to many others. During the rowing season we
Jan 24
#1
What I’ve Got: Post-It Notes
The Post-It Note provides the ability to stick something to a surface without damaging the surface or leaving any residue. Allowing the user to temporarily attach a note to virtually any surface, the
Jan 24
#2
The Daily Short
The Daily Short is a news app, which takes the user’s age, location, and interests into account when building a news feed. Graphics are used as the main form of distributing information, allowing peop
Jan 29
#3
What I’ve Got: Sloth Tea Infuser
This tea diffuser is incredibly useful in my everyday life. It’s normally cheaper for me to buy loose leaf tea compared to bag tea, and this infuser allows me to steep the tea easily. My main draw to
Jan 31
#4
Common Ground
Common Ground is an art project created to stimulate collaboration between people of varying political ideologies and interests. A large barrier that comes in the way of current collaboration is villa
Feb 5
#5
What I’ve Got: Polaroid Camera
The Polaroid camera provides the instant gratification of both being able to see the photo somewhat immediately and being able to have the physical print. Originally, the polaroid camera meant that ph
Feb 12
#6
Challenge 2A
I created this logo shown below in Illustrator. My initials are AA, so I thought that it could be a useful logo in the future. The icons below were made using Illustrator as well, the common theme i
Feb 12
#7
Personal initials logosplit
Personal initials logo
Feb 12
#8
Camping iconssplit
Camping icons
Feb 12
#9
What I’ve Got: Nalgene
I carry around my Nalgene bottle everyday; I use it in class and especially at rowing practice. The bottle holds a good amount of water, it’s easy to clean, and the small mouth hole reduces the number
Feb 19
#10
Amazon Save
Amazon Save is a new feature on Amazon.com that makes it easy for customers to accumulate savings by automatically transferring the difference between the actual cost and the Amazon discounted costs t
Feb 21
#11
What I’ve Got: Mason Jar
The mason jar was made in 1858 after heat-based canning became popular in the early 1800s. The canning process experienced many errors due to imperfect seals. The mason jar solves this problem with it
Feb 26
#12
Military Mind
Military Mind is a platform that enables veterans to tackle their PTSD through breathing, meditation, and community. At first, the platform will support veterans trying to re-enter society. The medita
Feb 28
#13
Instagram Giveaway
Our engagement strategy is to use our products from the major fashion company to source prizes for a giveaway. The giveaway will be posted on the Instagram page of the company, showing the prizes and
Mar 5
#14
What I’ve Got: Shazam
Shazam is my favorite app of all time. They target the pain point of hearing a song that you like and spending eternity trying to search things like “la lalala la” into Google. Shazam works by pressin
Mar 6
#15
What I’ve Got: Rainbow Sandals
I wear these flip flops almost everyday in the spring and summer. They are fairly uncomfortable for the first few weeks that you wear them, but you have to persevere because they become the most comfo
Mar 11
#16
What I’ve Got: Rolling Alarm Clock
During high school I had a lot of trouble getting out of bed in the mornings. I would normally just hit snooze on my alarm clock or turn it off without noticing. This alarm clock, which is called “Clo
Mar 22
#17
What I’ve Got: Acoustic Speaker
This gramophone uses acoustics to amplify the sound from iPhone speakers. The speakers solely uses acoustics to produce the sound, so there is no need for power. The sound is amplified by about three
Mar 27
#18
Challenge 8: Design Point of View
Mar 29
#19
Drone File
Apr 3
#20
What I’ve Got: Air Jordan
While watching the Netflix series “Abstract”, I learned about Tinker Hatfield and the Nike Air Jordan. The most impressive part of Hatfield’s design process was his understanding of the modern athlete
Apr 4
#21
What I’ve Got: Geronimo Balloons
I noticed the company Geronimo Balloons on Instagram; the installations they create are visually stimulating. There is a fun juxtaposition between the balloons and traditionally mundane objects, like
Apr 10
#22
Challenge 10: Pogies
For Challenge 10, our team is attempting to reinvent the pogie. The pogie is essentially a mitten that is used by rowers during the winter season. While rowing in the freezing rain doesn’t sound like
Apr 17
#23
What I’ve Got: Pants Hangers
In my room at school I use pant hangers as a way of hanging the posters in my room. They provide an easy and cheap method of displaying the posters. It makes the space look simple and clean, while als
Apr 17
#24
What I’ve Got: Oakleys
I wear Oakleys everyday in the boat when I’m rowing. The sun reflecting off of the water can make it extremely difficult to see while we are rowing. Sunglasses are especially important if you don’t ha
Apr 17
#25
Challenge 9: Burning Man Headphones
The counter culture we are choosing to emulate through our headphones is Burning Man. We curated a playlist to match specific art installations. The vision for the headphones is that the user would re
Apr 19
#26
What I’ve Got: Scrunchie
The scrunchie has constantly made comebacks throughout the ages. Every time that I think the scrunchie is a dead trend, I see people wearing them around again. In the 80s, the accessory made its’ way
Apr 24
#27
Challenge 10: Rowing Pogies
Our new product will help rowers go from this: To this: For Challenge 10, our team is attempting to reinvent the pogie. The pogie is essentially a mitten that is used by rowers during the winter se
Apr 25
#28