Desirability Lab
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      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

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      Lou & Grey sweatpants

      May 15, 2020

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      Lola

      May 15, 2020

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      Away Suitcase

      May 15, 2020

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      Earring organizer

      May 15, 2020

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Desirability Lab

Behavioral Science Meets Design / We moved from Harvard to Brown University + RISD on Oct 1st

Check out our Global Creative Collaboration study on why some teams work better than others

Check out our 'Inner Fashion' Creative Expression + Mental Health NFT art project

  • About the Lab
  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

      Reviews

      Lou & Grey sweatpants

      May 15, 2020

      Reviews

      Lola

      May 15, 2020

      Reviews

      Away Suitcase

      May 15, 2020

      Reviews

      Earring organizer

      May 15, 2020

  • Join Community!
    • PXDD Course Overview
    • Go to Community
Tag:

szimmerman

  • What I’ve Got: Magnetic Nail Polish

    by post_author April 23, 2013

    Developed with magnetic flakes, this nail polish allows for a quick and cute way to paint your nails. A magnet located in the cap causes the magnetic flakes…

  • Challenge 7: Ascent

    by post_author April 22, 2013

    Combining technology and fashion offers a solution to a common problem working mothers often have: balancing work and family. A shoe with an adjustable heel height, Ascent allows businesswomen to…

  • What I’ve Got: Pandora Bracelet

    by post_author April 16, 2013

    Pandora is well known for their customizable charm bracelets, which easily open up to allow addition, removal, and rearrangement of charms. The charms are hand crafted from a number…

  • What I’ve Got: Syringe Pen

    by post_author April 10, 2013

    These pens took out the scariest part of a syringe, the needle, and replaced it with an ink cartridge. They still retain their syringe plunger on the back,…

  • Viral Challenge: Worms, Wheels, and Straw

    by post_author April 7, 2013

    Link: Viral Challenge: Worms, Wheels, and Straw

  • Challenge 6: Beatfang

    by post_author April 7, 2013

    Ever had a moment when you thought that it would be the PERFECT time for an epic dance party, but you didn’t have the beats?   With its beat-ready rattle,…

  • Challenge 1: Progressive Dinner Project

    by post_author April 3, 2013

    Link: Challenge 1: Progressive Dinner Project

  • What I’ve Got: 10 Words You Need to Stop Misspelling

    by post_author March 26, 2013

    Link: What I’ve Got: 10 Words You Need to Stop Misspelling This infographic from the popular comic site theoatmeal.com, presents important, yet basic, knowledge in a fun and entertaining way.…

  • Challenge 4: Apercu

    by post_author March 12, 2013

    Link: Challenge 4: Apercu

  • What I’ve Got: PEZ

    by post_author March 12, 2013

    This very simple candy (or gross sugar-chalk as some might argue) had been around since the late 1920’s, and continues to populate the shelves of the candy isle. PEZ…

Newer Posts
Older Posts

Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions
, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Designing digital workspaces for creativity and collaboration in online project-based courses, MIT Media Lab, 2020

A living (room) lab: With students off campus, faculty and staff innovated to redesign hands-on courses, Harvard SEAS, 2020

Chef League (mobile game) challenges you to improvise recipes like the pros, VentureBeat, 2019.

When it comes to innovation, it’s personal: The secret to successful innovation isn’t a great idea; it’s great people, The Business Post, 2019

Smart kitchens need smarter ideas to solve real problems, Fortune, 2019

Design for Desirability: Game design challenge requires students to think outside the box, Harvard SEAS, 2019

Apply the science of desirability to game design at GDC, Gamasutra: The art and business of making games, 2019

Applying human-centered design processes to build successful teams. Into Practice, Harvard Vice Provost Office for Advances in Learning, 2019

Tech that helps us understand ourselves, Future Assembly, 2019

Women changing the way we think about innovation. Stern Speakers, 2019

Loneliness, the fear of digital nomads, Le Temps. (in French), 2019

LA Design Festival spotlights city’s ‘creative diversity and talent’, Dezeen, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel
, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
Brown University & RISD
Barus & Holley, No. 220
Email: ba[at]desirabilitylab.com

 

THANKS TO EARLY SUPPORTERS:

Harvard School of Engineering & Applied Sciences

Harvard Initiative for Learning and Teaching

Harvard Innovation Lab

Harvard Global Health Institute

Berkman Center for Internet and Society

SUTD-MIT International Design Center

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