Desirability Lab
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      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

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      May 15, 2020

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      May 15, 2020

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      May 15, 2020

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      May 15, 2020

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Desirability Lab

Behavioral Science Meets Design / We moved from Harvard to Brown University + RISD on Oct 1st

Check out our Global Creative Collaboration study on why some teams work better than others

Check out our 'Inner Fashion' Creative Expression + Mental Health NFT art project

  • About the Lab
  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

      Reviews

      Lou & Grey sweatpants

      May 15, 2020

      Reviews

      Lola

      May 15, 2020

      Reviews

      Away Suitcase

      May 15, 2020

      Reviews

      Earring organizer

      May 15, 2020

  • Join Community!
    • PXDD Course Overview
    • Go to Community
Tag:

swu

  • Challenge 10: lunchbox

    by post_author April 26, 2017

    Our initial question was: How do we make healthy food attractive and accessible to more people? We were drawn to successful restaurants in the farm-to-table, fast-casual, and vegetarian categories. As…

  • What I’ve Got: Postcards

    by post_author April 25, 2017

    Postcards are impressive in their efficacy as vehicles for communication. Stamp a rectangular piece of thick paper and you can send off a note–no envelope required. While post card production…

  • What I’ve Got: Philip Johnson Pavilion

    by post_author April 22, 2017

    The Pre-Columbian Pavilion is one of my favourite spaces in Dumbarton Oaks–not because I am a huge fan of pre-Columbian art, but because Philip Johnson designed it to offer visitors…

  • Challenge 9: The Hartphones

    by post_author April 19, 2017

    Our website: hartphone.squarespace.com Hartphones embody several aspects of counterculture. Hartphones start off as a blank slate, leaving the consumer the option of which design they’d like to have on their…

  • Challenge 10 Write-Up

    by post_author April 17, 2017

    For Challenge 10, we decided to research restaurants that make healthy foods more accessible. Focusing on the Boston area, we chose several restaurants that focus on mostly vegetarian or vegan…

  • What I’ve Got: Mt.Auburn Cemetery

    by post_author April 17, 2017

    Mount Auburn Cemetery is one of my favourite places in Cambridge. As the oldest rural cemetery in America, it was built in response to two challenges: 1) there were too…

  • What I’ve Got: People on Sunday

    by post_author April 10, 2017

    This book of poetry was designed well. For one, I really enjoyed a set of four poems called “Series” which were interspersed throughout the book. They serve as as overarching…

  • What I’ve Got: Weld Boathouse

    by post_author April 3, 2017

    Weld Boathouse was rebuilt in 1906 (originally built in 1889) with funds from George Walker Weld. It currently is home to the Harvard-Radcliffe Women’s Heavyweight and Lightweight Crew teams and…

  • Drone

    by post_author April 3, 2017
  • Challenge 8

    by post_author March 29, 2017
Newer Posts
Older Posts

Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions
, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Designing digital workspaces for creativity and collaboration in online project-based courses, MIT Media Lab, 2020

A living (room) lab: With students off campus, faculty and staff innovated to redesign hands-on courses, Harvard SEAS, 2020

Chef League (mobile game) challenges you to improvise recipes like the pros, VentureBeat, 2019.

When it comes to innovation, it’s personal: The secret to successful innovation isn’t a great idea; it’s great people, The Business Post, 2019

Smart kitchens need smarter ideas to solve real problems, Fortune, 2019

Design for Desirability: Game design challenge requires students to think outside the box, Harvard SEAS, 2019

Apply the science of desirability to game design at GDC, Gamasutra: The art and business of making games, 2019

Applying human-centered design processes to build successful teams. Into Practice, Harvard Vice Provost Office for Advances in Learning, 2019

Tech that helps us understand ourselves, Future Assembly, 2019

Women changing the way we think about innovation. Stern Speakers, 2019

Loneliness, the fear of digital nomads, Le Temps. (in French), 2019

LA Design Festival spotlights city’s ‘creative diversity and talent’, Dezeen, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel
, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
Brown University & RISD
Barus & Holley, No. 220
Email: ba[at]desirabilitylab.com

 

THANKS TO EARLY SUPPORTERS:

Harvard School of Engineering & Applied Sciences

Harvard Initiative for Learning and Teaching

Harvard Innovation Lab

Harvard Global Health Institute

Berkman Center for Internet and Society

SUTD-MIT International Design Center

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