Desirability Lab
  • About the Lab
  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

      Reviews

      Lou & Grey sweatpants

      May 15, 2020

      Reviews

      Lola

      May 15, 2020

      Reviews

      Away Suitcase

      May 15, 2020

      Reviews

      Earring organizer

      May 15, 2020

Desirability Lab

Behavioral Science Meets Design / We moved from Harvard to Brown University + RISD on Oct 1st

Check out our Global Creative Collaboration study on why some teams work better than others

Check out our 'Inner Fashion' Creative Expression + Mental Health NFT art project

  • About the Lab
  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

      Reviews

      Lou & Grey sweatpants

      May 15, 2020

      Reviews

      Lola

      May 15, 2020

      Reviews

      Away Suitcase

      May 15, 2020

      Reviews

      Earring organizer

      May 15, 2020

Tag:

pyyang

  • Challenge 10: Team Pocket

    by post_author April 25, 2017

    Prepare for trouble/ And make it triple / To protect the world from dispossession/ To unite all pockets under oppression / To denounce the evils of purses as primacy/ To…

  • What I’ve Got: Fair Opportunity Project

    by post_author April 23, 2017

    I interviewed Luke Heine, who was recently selected as Forbes 30 under 30 for a Fair Opportunity Project he founded. This project aims to provide free and easily accessible college…

  • What I’ve Got: Chocolate xiao long bao from Din Tai Fung

    by post_author April 23, 2017

    Din Tai Fung is definitely one of the most well known restaurants in Taiwan. In 1993, It was list on The New York Times as one of the top 10…

  • What I’ve Got: Emoji on LINE, Wechat and Facebook

    by post_author April 23, 2017

    One thing I found different between American and Asian is their usage of emoji on social media. For American no matter they use Whatsapp or Facebook, the selection of emoji…

  • What I’ve Got: H&M Skinny Regular Ankle Jeans

    by post_author April 23, 2017

    I recently bought this jeans from H&M and found something interesting from its design. First of all, I really like the length of this jeans. It just ends perfectly around…

  • What I’ve Got: Stephanie’s Famous Build Your Own Delicious Bloody Mary

    by post_author April 23, 2017

    Stephanie’s On Newbury has been a popular restaurant for brunch on Newbury street so I decided to visit there this weekend with my friends. Before I go, I checked the…

  • Fjällräven backpack

    by post_author April 21, 2017

    I used to think carrying a backpack did not fit my clothing style, however, ever since I started school here at Harvard, I noticed that nearly everyone, no matter male…

  • The A&F Boyfriend Tee

    by post_author April 19, 2017

    Thanks to our challenge 10 field research, I finally got some time to shop with legitimate reason(can’t believe it was my SECOND time going to CambridgeSide Galleria after living in…

  • Challenge 9 Resonate: The Invisible Connection

    by post_author April 18, 2017

    Walkman Effect and American Ideology In 1981, two years after the introduction of the Walkman to the general public, a cultural change was already underway. A Times article described the…

  • Challenge 10: Rethinking Women’s Pockets

    by post_author April 16, 2017

    When you have to go out, whether to the supermarket, to grab a meal with friends or just to go on a casual walk. Regardless of where you go, you…

Newer Posts
Older Posts

Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions
, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Designing digital workspaces for creativity and collaboration in online project-based courses, MIT Media Lab, 2020

A living (room) lab: With students off campus, faculty and staff innovated to redesign hands-on courses, Harvard SEAS, 2020

Chef League (mobile game) challenges you to improvise recipes like the pros, VentureBeat, 2019.

When it comes to innovation, it’s personal: The secret to successful innovation isn’t a great idea; it’s great people, The Business Post, 2019

Smart kitchens need smarter ideas to solve real problems, Fortune, 2019

Design for Desirability: Game design challenge requires students to think outside the box, Harvard SEAS, 2019

Apply the science of desirability to game design at GDC, Gamasutra: The art and business of making games, 2019

Applying human-centered design processes to build successful teams. Into Practice, Harvard Vice Provost Office for Advances in Learning, 2019

Tech that helps us understand ourselves, Future Assembly, 2019

Women changing the way we think about innovation. Stern Speakers, 2019

Loneliness, the fear of digital nomads, Le Temps. (in French), 2019

LA Design Festival spotlights city’s ‘creative diversity and talent’, Dezeen, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel
, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
Brown University & RISD
Barus & Holley, No. 220
Email: ba[at]desirabilitylab.com

 

THANKS TO EARLY SUPPORTERS:

Harvard School of Engineering & Applied Sciences

Harvard Initiative for Learning and Teaching

Harvard Innovation Lab

Harvard Global Health Institute

Berkman Center for Internet and Society

SUTD-MIT International Design Center

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