Behavioral Science Meets Design

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  • About the Lab
  • Product Desirability Reviews
  • Work in Progress: Creative Collaboration Research
  • Sample Courses & Design Sprints
  • About the Lab
  • Product Desirability Reviews
  • Work in Progress: Creative Collaboration Research
  • Sample Courses & Design Sprints
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What I’ve Got: Urban Resign, Grill Edition

May 15, 2013August 21, 2022

With more young people moving into smaller cities like Philadelphia, on top of the usual flow of college graduates to […]

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What I’ve Got: Bacon Mania

May 15, 2013August 21, 2022

Internet culture’s somewhat strange obsession with bacon is fascinating for its roots in virality and its lessons for desirable design. […]

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What I’ve Got: Preordered Items

May 14, 2013August 21, 2022

Pre-ordering an item is a vote of confidence in that product. In some cases, supply may be limited and the […]

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What I’ve Got: Piggybacking on Common Associations with Countries

May 13, 2013August 21, 2022

Why are Pret A Manger and Au Bon Pain desirable as french-style fast food establishments when they are based in […]

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What I’ve Got: Iconic Item Customization

May 13, 2013August 21, 2022

As we established in the Icon Challenge, designing a highly recognizable, game-changing piece of fashion or homeware is difficult but […]

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What I’ve Got: Currency Redesigns

May 13, 2013August 21, 2022

By definition, the newest version of any bill, or the special edition of any coin is inherently of the exact […]

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Challenge 7: The Oxford, Reinvented

April 22, 2013August 21, 2022

The first iconic update to professional fashion of the 21st century. Subtly breathable and professionally stylish. http://bit.ly/123Miwq

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What I’ve Got: Big Post It Notes

March 27, 2013August 21, 2022

Desirable because they are a new version of a popular classic that has had few iterations to date, stick to […]

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What I’ve Got: Hating Comic Sans

March 27, 2013August 21, 2022

It is common among appreciators of typography to scream, shout and shriek whenever they encounter a document that makes use […]

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What I’ve Got: Personal Activity Trackers

March 25, 2013August 21, 2022

Products like the Nike Fuelband and Fitbit Flex bracelet allow digital bracelet wearers to track and quickly analyze their physical activity. The Fitbit adds […]

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Community

Our community is currently focused on design engineering education.

About

  • About Professor Beth Altringer Eagle
  • Link to MADE Program (Master of Arts in Design Engineering dual-degree program jointly offered by Brown University and RISD)

Welcome

Great to see you here! Browse our educational projects, product desirability reviews, join our educational community, or reach out to discuss collaboration opportunities.

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