Desirability Lab
  • About the Lab
  • Design Learning
    • Design Learning

      iFashion: Fashion design in your pocket

      Design Learning

      Bucket (2.0)

      Design Learning

      HowTo

      Design Learning

      Nourishly

      Design Learning

      OPTIMIZE PRIME: Reimagining the Workspace

  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      Reviews

      Lou & Grey sweatpants

      Reviews

      Lola

      Reviews

      Away Suitcase

      Reviews

      Earring organizer

  • PXDD Course
Desirability Lab

Behavioral Science Meets Design

  • About the Lab
  • Design Learning
    • Design Learning

      iFashion: Fashion design in your pocket

      Design Learning

      Bucket (2.0)

      Design Learning

      HowTo

      Design Learning

      Nourishly

      Design Learning

      OPTIMIZE PRIME: Reimagining the Workspace

  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      Reviews

      Lou & Grey sweatpants

      Reviews

      Lola

      Reviews

      Away Suitcase

      Reviews

      Earring organizer

  • PXDD Course
Tag:

AD2020

  • Bucket (2.0)

    by

    Bucket is an anti-social media social media platform. The app allows users to deepen connections with the people that matter most through the exchange and co-creation of aspirations. Users create…

  • GLOBALLY

    by

    A Small-scale Social Platform Overcomes Time Difference and Isolation What is it? The novel Coronavirus has caused many of us to adjust to a new normal in our behaviours, our…

  • Alaska Tours

    by

    For those looking to truly experience awe, go to Alaska. If you can afford it, Alaska is a place rich in expanse and dense in awe-some things to do and…

  • Warby Parker

    by

    Similarly to Toms Shoes, Warby Parker glasses are both functional and inspirational. You buy glasses because you need glasses, but now you also get to donate a pair of glasses…

  • Rocky

    by

    Watching Rocky is an experience that provides no shortage of inspiration. The italian stallion takes on the champ in a fight against all odds. We see the most classic montage…

  • Toms Shoes

    by

    Buying a pair of toms will is both pragmatic and inspiring. You buy the shoes becaus eyou might need or want some shoes, but you also donate a pair of…

  • John Mayer Concert

    by

    Going to a John Mayer concert is one of the most inspiring things I can think of. You will be amazed by awe and admiration. Awe by the size of…

  • Studio Time

    by

    Overview  Studio Time is a virtual platform which seeks to connect, inspire, educate, and promote the work of artists from a variety of genres and skill levels. In essence, the…

  • Bucket: Adventure Better

    by

    What is the Bucket app? Bucket is an app that targets the inertia we often feel when we want to do something, but end up not following through.  The bucket…

  • Pert

    by

    This shampoo is designed for behavioral and reflective satisfaction: you feel good washing your hair and feel good in the world know you have clean hair.

Newer Posts
Older Posts

Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions
, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel
, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
Harvard University
Pierce Hall, No. 204C
Cambridge, MA 02138

THANKS TO:

Harvard School of Engineering & Applied Sciences

Harvard Initiative for Learning and Teaching

Harvard Innovation Lab

Harvard Global Health Institute

Berkman Center for Internet and Society

SUTD-MIT International Design Center

April 20, 2020
Best Idea
This is my favorite idea from the challenge. Not only do I think this is high need for students, but... View
Happy Cafe
April 20, 2020
need it
I would love to see this come true. While I agree Harvard did solid job with the student spaces, I t... View
Skyview Commons
April 20, 2020
Good combination
Big fan of the app, and I especially like how it is essentially an upgrade to the various things peo... View
Wanderbus: Adventure, sustainably
April 20, 2020
super cool
I love this idea a lot. There is so much potential for more avant-garde uses of the Smith campus cen... View
Skyview Commons

Welcome

We’re excited for the semester!

Community

Community happens in our class Miro private spaces.

Admin

  • About the Prof
  • Link to SEAS Canvas (for undergrads)
  • Link to GSD Canvas (for grad students)
  • Schedule link (added after class begins)
  • About the Lab
  • Design Learning
  • PXDD Course

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