Desirability Lab
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      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

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      Lou & Grey sweatpants

      May 15, 2020

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      May 15, 2020

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      Away Suitcase

      May 15, 2020

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      May 15, 2020

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Desirability Lab

Behavioral Science Meets Design / We moved from Harvard to Brown University + RISD on Oct 1st

Check out our Global Creative Collaboration study on why some teams work better than others

Check out our 'Inner Fashion' Creative Expression + Mental Health NFT art project

  • About the Lab
  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

      Reviews

      Lou & Grey sweatpants

      May 15, 2020

      Reviews

      Lola

      May 15, 2020

      Reviews

      Away Suitcase

      May 15, 2020

      Reviews

      Earring organizer

      May 15, 2020

  • Join Community!
    • PXDD Course Overview
    • Go to Community
Tag:

2015ch4distinction

  • by post_author March 9, 2015

    Fantasy Fitbit merges the world of fantasy football with a dedication to a healthy and active lifestyle. Fantasy Fitbit will follow the Salary Cap League format, where each player acts…

  • by post_author March 9, 2015

    Once their goals are established, they are directed to the UP happy home page. This home page is personalized and will say, for instance, “Hey Sam, how are you feeling…

  • by post_author March 9, 2015

    Fitbit Rest || Stress-reduction journey Point behavior exists People are stressed/anxious People are experiencing negative health related to stress/anxiety (eg: high blood pressure, insomnia, etc) Rest is not truly “restful”…

  • by post_author March 9, 2015

    Technical outline: This system uses a salivary cortisol measurement in the form of a toothbrush to measure salivary cortisol and a mobile application to allow the user to check their…

  • by post_author March 9, 2015

    Fitmatch App Prototype: http://9fu5am.axshare.com/#c=2 Fitmatch is an app that works together with a Fitbit that strives to match people with similar fitness interests and goals together by providing date ideas,…

  • by post_author March 9, 2015

    Triple A is an iPhone app that is meant to enhance the Alcoholics Anonymous Experience/Network. Alcoholism is a problem that affects many throughout the world. AA is an organization that…

  • by post_author March 9, 2015

    View Larger FITBITBOLD Fitbitbold helps improve posture by using a digital level to track posture. Bold can also help achieve a more active and less sedentary lifestyle, with a motion…

  • fitbit youth initiative

    by post_author March 8, 2015

    The Problem: At fitbit, our mission is to empower and inspire our customers to live a healthier, more active life.  However, as a company committed to sustainable health and wellness,…

  • by post_author March 8, 2015

    Journey Map Walkthrough Sally is a senior and feels like she never has enough time; from hopping among classes, working in the evenings, and setting up plans for life after…

  • by post_author March 8, 2015

    90% of skin cancer cases are associated with exposure to UV rays. Over $8.1 billion is spent on treating skin cancer in the US annually. 1 in 5 Americans will…

Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions
, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Designing digital workspaces for creativity and collaboration in online project-based courses, MIT Media Lab, 2020

A living (room) lab: With students off campus, faculty and staff innovated to redesign hands-on courses, Harvard SEAS, 2020

Chef League (mobile game) challenges you to improvise recipes like the pros, VentureBeat, 2019.

When it comes to innovation, it’s personal: The secret to successful innovation isn’t a great idea; it’s great people, The Business Post, 2019

Smart kitchens need smarter ideas to solve real problems, Fortune, 2019

Design for Desirability: Game design challenge requires students to think outside the box, Harvard SEAS, 2019

Apply the science of desirability to game design at GDC, Gamasutra: The art and business of making games, 2019

Applying human-centered design processes to build successful teams. Into Practice, Harvard Vice Provost Office for Advances in Learning, 2019

Tech that helps us understand ourselves, Future Assembly, 2019

Women changing the way we think about innovation. Stern Speakers, 2019

Loneliness, the fear of digital nomads, Le Temps. (in French), 2019

LA Design Festival spotlights city’s ‘creative diversity and talent’, Dezeen, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel
, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
Brown University & RISD
Barus & Holley, No. 220
Email: ba[at]desirabilitylab.com

 

THANKS TO EARLY SUPPORTERS:

Harvard School of Engineering & Applied Sciences

Harvard Initiative for Learning and Teaching

Harvard Innovation Lab

Harvard Global Health Institute

Berkman Center for Internet and Society

SUTD-MIT International Design Center

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