I think that folding phones have still a ways to go to emulating the feel and finish of glass screens. However, the concept of increased portability due to folding is…
I am inspired by beauty in products that integrate clean energy into society. I think that the more renewable products are associated with cleanliness and beautiful design, the more society…
I’m inspired by this simple, elegant solution to all the recipes for garlic bread in the world. Okay, definitely an overstatement. But at the same time, I still truly enjoy…
The Microsoft Surface brand is incredibly underrated by the average consumer and is, in reality, an very high quality lineup of beautiful, functional machines. I think that the design language…
The GORUCK GR1 is the flagship model of the extremely durable, popular (and expensive!) backpack brand. Their backpacks are inspired by the those used in the special forces and not…
Hydroflask is such a common, accessible luxury water bottle – owning one has an effect of social proof.
The trials and premium deals are a smart way to use commitment to consistency to keep customers on the link after the hardest part, hooking them (adding card and personal…
GoPuff food delivery gives 1 point for every dollar spent that can be used to acquire discount codes for future purchases. This is an example of company reciprocity to the…
Once users buy a subscription of razors + handle, there is a semi-commitment to continuing the subscription to acquire razors made for the previously bought handle and having to cancel…
Supreme as a fashion brand uses scarcity to influence their customers and increase value/resell price by limiting the maximum number of purchases per customer per store.
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