I think that folding phones have still a ways to go to emulating the feel and finish of glass screens. However, the concept of increased portability due to folding is…
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I am inspired by beauty in products that integrate clean energy into society. I think that the more renewable products are associated with cleanliness and beautiful design, the more society…
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I’m inspired by this simple, elegant solution to all the recipes for garlic bread in the world. Okay, definitely an overstatement. But at the same time, I still truly enjoy…
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The Microsoft Surface brand is incredibly underrated by the average consumer and is, in reality, an very high quality lineup of beautiful, functional machines. I think that the design language…
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The GORUCK GR1 is the flagship model of the extremely durable, popular (and expensive!) backpack brand. Their backpacks are inspired by the those used in the special forces and not…
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Hydroflask is such a common, accessible luxury water bottle – owning one has an effect of social proof.
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The trials and premium deals are a smart way to use commitment to consistency to keep customers on the link after the hardest part, hooking them (adding card and personal…
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GoPuff food delivery gives 1 point for every dollar spent that can be used to acquire discount codes for future purchases. This is an example of company reciprocity to the…
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Once users buy a subscription of razors + handle, there is a semi-commitment to continuing the subscription to acquire razors made for the previously bought handle and having to cancel…
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Supreme as a fashion brand uses scarcity to influence their customers and increase value/resell price by limiting the maximum number of purchases per customer per store.
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