Desirability Lab
  • About the Lab
  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

      Reviews

      Lou & Grey sweatpants

      May 15, 2020

      Reviews

      Lola

      May 15, 2020

      Reviews

      Away Suitcase

      May 15, 2020

      Reviews

      Earring organizer

      May 15, 2020

Desirability Lab

Behavioral Science Meets Design / We moved from Harvard to Brown University + RISD on Oct 1st

Check out our Global Creative Collaboration study on why some teams work better than others

Check out our 'Inner Fashion' Creative Expression + Mental Health NFT art project

  • About the Lab
  • Product Desirability Reviews
    • Reviews

      Rose Gold Magnetic Dry Erase Monthly Calendar

      May 15, 2020

      Reviews

      Lou & Grey sweatpants

      May 15, 2020

      Reviews

      Lola

      May 15, 2020

      Reviews

      Away Suitcase

      May 15, 2020

      Reviews

      Earring organizer

      May 15, 2020

Author

Emily Koch

Emily Koch

  • Samsung Eco-Friendly TV Packaging

    by Emily Koch May 12, 2020

    “Samsung Eco-Friendly TV Packaging is specially designed eco-friendly corrugated cardboard boxes, each intended to be reassembled into a range of furnishings for the home instead of being discarded into the…

  • Work in Use

    by Emily Koch May 12, 2020

    “Work in Use is redefining the way we think about fitness through the form, materials, and aesthetics of practice. These well-designed, elevated objects are meant to be used as well as…

  • Truly Hard Seltzer Artist Collaboration

    by Emily Koch May 12, 2020

    “TRULY recently partnered with 12 artists from around the world for its latest packaging innovation. The artists each designed a custom piece inspired by TRULY’s 12 revamped flavors, with a…

  • Farma Pafylida Reinvents The Egg Carton

    by Emily Koch May 12, 2020

    “With the new packaging for Pafylida Farm, eggs never looked so modern. Utilizing a unique-to-the-space diamond-shaped box, the company has reinvented the way we view a product that has been…

  • ECO POD- Revolutionary Zero Plastic Powder Based Amenities

    by Emily Koch May 12, 2020

    “The ECO POD is a sustainable solution to plastic pollution, heavy liquid formulations, and bacteria contamination arising from bulk liquid dispensers. A waterless powder formulation is packaged in a paper…

  • Sear’s Homes of the Early 1900s

    by Emily Koch April 12, 2020

    I found these homes to be inspirational as they revolutionized America and American’s accessibility to self-building their own homes. The ideology behind Sear’s homes was innovative and exciting in the…

  • 1st Floor curation of Harvard Art Museum

    by Emily Koch April 12, 2020

    Although I could not find a good image for the curation of the Harvard Art Museum’s first floor, I find this curation to be awe-strikingly inspirational. Subtle but prevalent, the…

  • Latte in a Can

    by Emily Koch April 12, 2020

    I find La Colombe’s canned latte to be very inspirational when it comes to product design. Although these beverages are on the pricey side, the technology of instant foamed milk…

  • Confronting the New York Bagless Policy

    by Emily Koch April 12, 2020

    On March 1st, New York will join Hawaii and California in enacting a statewide ban on single-use plastic shopping bags. A study conducted by the Empire State found that in NYC alone,…

  • New Orlean’s Recycling problem & Coastal Erosion

    by Emily Koch April 12, 2020

    https://glasshalffullnola.org/ I found this project to be very inspiring from admiration and elevation perspectives. Glass Half Full was started by two Tulane students who confronted New Orlean’s failing recycling facilities…

Newer Posts
Older Posts

Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions
, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Designing digital workspaces for creativity and collaboration in online project-based courses, MIT Media Lab, 2020

A living (room) lab: With students off campus, faculty and staff innovated to redesign hands-on courses, Harvard SEAS, 2020

Chef League (mobile game) challenges you to improvise recipes like the pros, VentureBeat, 2019.

When it comes to innovation, it’s personal: The secret to successful innovation isn’t a great idea; it’s great people, The Business Post, 2019

Smart kitchens need smarter ideas to solve real problems, Fortune, 2019

Design for Desirability: Game design challenge requires students to think outside the box, Harvard SEAS, 2019

Apply the science of desirability to game design at GDC, Gamasutra: The art and business of making games, 2019

Applying human-centered design processes to build successful teams. Into Practice, Harvard Vice Provost Office for Advances in Learning, 2019

Tech that helps us understand ourselves, Future Assembly, 2019

Women changing the way we think about innovation. Stern Speakers, 2019

Loneliness, the fear of digital nomads, Le Temps. (in French), 2019

LA Design Festival spotlights city’s ‘creative diversity and talent’, Dezeen, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel
, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
Brown University & RISD
Barus & Holley, No. 220
Email: ba[at]desirabilitylab.com

 

THANKS TO EARLY SUPPORTERS:

Harvard School of Engineering & Applied Sciences

Harvard Initiative for Learning and Teaching

Harvard Innovation Lab

Harvard Global Health Institute

Berkman Center for Internet and Society

SUTD-MIT International Design Center

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