Bullet journals rose sharply in popularity a few years ago as a very unique and more free, creative form of journaling or planning. It appeals to many people because it is a deeply reflective experience; anybody can set up their bullet journal in any way that expresses their thoughts and personalities, and it is an outlet for thoughts that can take any form, from written word to drawings. It also appeals to socio pleasure because there is an entire community that has formed around bullet journaling, where people share their personal spreads and ideas, and get inspiration from each other.