by Adam Moqrane


Shopify is an e-commerce platform for online stores and retail point-of-sale systems. The platform owes its rising popularity to the tangibility of its interface to the users who are budding entrepreneurs. Alongside the online tutorials which provide step by step testimonials to success, Shopify is highly attractive for those who are looking for a business model which involves very little seed capital to get started. The resurgence of product drop-shipping and the viral apps which are compatible with Shopify (such as Oberlo and CurrencyConvert) allow Shopify to remain not necessarily in the spotlight, but very much still involved with major developments within the eCommerce space, making its brand name more frequent and thus, for new entrepreneurs who are cautious and critical, inherently trustworthy.


Having built and managed several e-commerce websites in the past two years, Shopify has become the bread and butter of my life outside academics. In essence, Shopify is a platform that allows people who aren’t code-literate to build their own online store extremely quickly. Think WordPress for online stores. To date, there are nearly a million online stores built with the Shopify platform.
The reason that I think Shopify is a better designed solution than Squarespace and WordPress e-commerce is that it allows for people of all kinds of technical abilities. If you want you can simply stick to the hundreds of pre-built templates which can be incredibly customized Shopify’s graphical user interface. If you’re more technically inclined, you can make code-level changes, which are easily accessible. Squarespace on the other hand, is a pain to use if you want to edit the template code.
Shopify is a product that the market truly needed. It has empowered millions of ordinary people to start businesses from within their homes, both quickly and without the need to hire a developer.

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