WIG: ClassPass

by general

Classpass is a service that allows you to attend a variety of fitness classes in different boutique fitness studios in your area on a monthly subscription. I have used Classpass a couple of times during my free initial 2-week period. Cancelling the subscription has been a very easy and smooth process and left me with a desire to renew my membership at some point. While Classpass makes the studio heavily discount prices for its users, it also fills up spots in classes that may have been otherwise empty and brings in revenue that, although a lot less than way a full-paying member pays, would have been lost. However, in the long term, it is possible that Classpass is harmful for the studios it partners with. Classpass users tend to not become loyal members of the studios they go to through the service, and instead keep looking for discounted classes from different providers.

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