The quiz platform Kahoot has managed to elevate itself above the “fun for an educational game” category into simply “fun.” Here’s how it works: Anyone can create a quiz with multiple choice questions, and then when the quiz is live participants can choose a nickname and answer questions one at a time, seeing their spot on the leaderboard shift up and down depending on their speed and accuracy. With the competition, the suspense of waiting to see the right answer, and the amusement of listening to a soundtrack that can only be described as “jaunty,” Kahoot is a thrilling experience that makes you take learning less seriously. The competitive aspect makes a great example of using social motivation to build a product.
