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Behavioral Science Meets Design

About the Lab
Educational Projects
- Design Learning
  
  iFashion: Fashion design in your pocket
  
  May 14, 2020
  
  Design Learning
  
  Bucket (2.0)
  
  May 14, 2020
  
  Design Learning
  
  HowTo
  
  May 14, 2020
  
  Design Learning
  
  Nourishly
  
  May 14, 2020
  
  Design Learning
  
  OPTIMIZE PRIME: Reimagining the Workspace
  
  May 14, 2020
Product Desirability Reviews
- Reviews
  
  Rose Gold Magnetic Dry Erase Monthly Calendar
  
  May 15, 2020
  
  Reviews
  
  Lou & Grey sweatpants
  
  May 15, 2020
  
  Reviews
  
  Lola
  
  May 15, 2020
  
  Reviews
  
  Away Suitcase
  
  May 15, 2020
  
  Reviews
  
  Earring organizer
  
  May 15, 2020
Join Community!
- PXDD Course Overview
- Go to Community

ProcrasTats.

by baltringer February 26, 2018

https://drive.google.com/open?id=1zn4IV656HuQYdsodIIvnM2ps2FfdXize

22AC18 22DC18 Challenge4

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Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
Harvard University
Pierce Hall, No. 204C
Cambridge, MA 02138
Email: ba[at]desirabilitylab.com

THANKS TO:

Harvard School of Engineering & Applied Sciences

Harvard Initiative for Learning and Teaching

Harvard Innovation Lab

Harvard Global Health Institute

Berkman Center for Internet and Society

SUTD-MIT International Design Center

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