Before heading off to college, I broke the bank and bought my first cool foam technology pillow after hearing a solid piece of advice from my dad: “you spend half of your day on your feet, and half of your day asleep. Spend your money accordingly: shoes and bedding.” He was right. Investing in a great pillow has paid off tremendously. I think this really relates back to the hierarchy/pyramid of human needs – I was willing to spend more on a product that I knew I really needed and would get a lot of use out of.
