Challenge 8: Design Perspective

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Aesthetics

Upon reflecting on my design
perspective within the context provided by Desmet and Hekkert’s “Framework of
Product Experience,” I have noticed a few patterns in my WIG posts. First, I
place much emphasis on aesthetics. For example, the design of the Oslo Airport
immediately caught my eye because the design was clean, simple, and modern.
Desmet and Hekkert described this aesthetic experience as “a product’s capacity
to delight one or more of our sensory modalities.” Because of the airport
aesthetics, I was inspired to research the design methodology behind the
airport. After learning about the airport’s energy-efficient capabilities and
its use of low-carbon technologies, I found the design even more desirable due
to its functionalities.

Functionality

Functionality is a common
thread in my WIG posts as well. For example, one of my first WIG posts featured
Raden suitcases. As a high-tech, self-weighing suitcase connected via
Bluetooth, Raden is not only sleek in design, but it is highly functional. It
allows travelers to charge their phone with its built-in battery pack, informs
the user of important logistical details of the flight, and even can provide
information on the length of the security line. Raden takes a traditional
suitcase and adds features that improves the user experience. Due to its
quality and functionality, the suitcase offers luxury in travel. Functionality was also the reason I was interested in Maison Des
Fleurs floral arrangements. The floral company took traditional, beautiful bouquet
design and made it functional as well, as the roses can last up to a year
without water due to its preservation process. Similarly, I loved how Caraa
bags were functional in helping the user transition from the office to the gym
to going out.

Usability

Desmet and Hekkert discuss
usability as the extent to which “a user can employ a product to achieve the
goal.” Such dimensions to operationalize usability are effectiveness,
efficiency, and ease of use. Therefore, with custom Google Maps, it is not only
easy to use, but the product allows users to plan trips in a more effective
way. It removes some of the stress in planning a trip and instead encourages collaboration with friends. With Here One Earbuds, the product features an
enhanced listening experience beyond just listening to music with standard
earphones. By allowing the user to amplify or diminish certain sounds, this can
be an immersive experience where earbuds are used to achieve more than one
purpose. From ignoring certain sounds to enjoying others, it provides
additional control for the user to create a customized experience.

Common
Themes

I did notice that a lot of
my WIG posts did not focus on an emotional experience, aside from the motivation “to
seek products that provide pleasure and avoid products that provide
displeasure.” Instead, I focused on aesthetics first. Even in the photographs I
selected to post to represent the product, I noticed the presentation of the
user experience on the company website was often simple and clean. Next, I gravitated
towards a lot of consumer products which integrated technology and had practical
uses behind the product. Exploring how technology can improve functionality in
an aesthetically simple and chic design has been a common theme in my design
perspective.

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