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Behavioral Science Meets Design / We moved from Harvard to Brown University + RISD on Oct 1st

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About the Lab
Product Desirability Reviews
- Reviews
  
  Rose Gold Magnetic Dry Erase Monthly Calendar
  
  May 15, 2020
  
  Reviews
  
  Lou & Grey sweatpants
  
  May 15, 2020
  
  Reviews
  
  Lola
  
  May 15, 2020
  
  Reviews
  
  Away Suitcase
  
  May 15, 2020
  
  Reviews
  
  Earring organizer
  
  May 15, 2020

by post_author February 13, 2017

CHALLENGE 2B: Airbnb’s Preference Algorithms

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Challenge 2A

May 2, 2017

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April 26, 2017

What I’ve Got: This Photo

April 26, 2017

What I’ve Got: YSL Lipstick

April 26, 2017

What I’ve Got: BSA 3-Speed

April 26, 2017

What I’ve Got: Collapsible Fabric Laundry Hamper

April 26, 2017

What I’ve Got: Uggs

April 26, 2017

What I’ve Got: Henley Steward’s Enclosure Badge

April 26, 2017

What I’ve Got: Nikon D5100

April 26, 2017

Challenge 8: pov

April 26, 2017

Selected News…

Fifteen Professors of the Year, Harvard Crimson, 2016

Top 50 Thinkers: On the Radar 2018
Emerging thinkers with the potential to make lasting contributions, 2018

Laura Dern & DL Director Say Creators Need to ‘Catch Up’ With Audience’s Desire for Diverse Stories, AdWeek, 2018

Designing digital workspaces for creativity and collaboration in online project-based courses, MIT Media Lab, 2020

A living (room) lab: With students off campus, faculty and staff innovated to redesign hands-on courses, Harvard SEAS, 2020

Chef League (mobile game) challenges you to improvise recipes like the pros, VentureBeat, 2019.

When it comes to innovation, it’s personal: The secret to successful innovation isn’t a great idea; it’s great people, The Business Post, 2019

Smart kitchens need smarter ideas to solve real problems, Fortune, 2019

Design for Desirability: Game design challenge requires students to think outside the box, Harvard SEAS, 2019

Apply the science of desirability to game design at GDC, Gamasutra: The art and business of making games, 2019

Applying human-centered design processes to build successful teams. Into Practice, Harvard Vice Provost Office for Advances in Learning, 2019

Tech that helps us understand ourselves, Future Assembly, 2019

Women changing the way we think about innovation. Stern Speakers, 2019

Loneliness, the fear of digital nomads, Le Temps. (in French), 2019

LA Design Festival spotlights city’s ‘creative diversity and talent’, Dezeen, 2018

Rolling toward a user-friendly commute
Harvard faculty-led startup pioneers human-centric urban travel, 2017; Vespa’s New Robot Will Carry Your Groceries, CNN Money, 2017

Five Cutting Edge Ideas and Attractions, Boston.com, 2017; Technology That Helps Us Understand Ourselves, HUBWeek, 2017

Food for Thought: Flavor & Algorithms, MIT Museum, 2017

Harvard Aims to Reinvent Business-Engineering Education, Harvard Magazine, 2017

Globetrotting Digital Nomads: The future of work or too good to be true?, Forbes, 2015; Why is a Harvard professor studying digital nomads, Nomadlist, 2015

The nature of desirability, The Design Issue, Kinfolk Magazine (paywall), 2015-2016

Harvard Class Teaches the Design of Desirability, Boston Magazine, 2015

A new model for innovation in big companies, Harvard Business Review, 2013

Present at the Creation (Putting research-based creativity tips to the test), Boston Magazine, 2013

Contact & Acknowledgements

RESEARCH LAB OFFICE:
Desirability Lab
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Email: ba[at]desirabilitylab.com

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