When it comes to food and drinks, I don’t have high standards. If it tastes decent, I will like it. But then again, there are many sides of food that goes beyond taste. It must be aesthetically pleasing. Recently, I’ve also found that food and drinks have attempted to be more desirable by engaging the eater through light fascination in novelty. The first picture below is of a marshmallow that blooms open to reveal a little dessert when placed in hot chocolate. It is currently a hot item in a small cafe in Japan where it is located. The second picture is of a teabag that looks like is a goldfish swimming in your tea. These are cute accessory-like items that accompany drinks to make the drinking experience more engaging for the consumer. It gives a whole new experience to drinking tea and hot chocolate, entertaining the drinker visually and engaging them in imagination and delight. These items elevate the user experience, thus making it more desirable.