Vertty has reinvented the concept of the beach towel, carrying the sophistication of the city to the casual setting of the beach.”

Much like a puzzle, each model has 8 different triangles in difference colors and when combined can create a large towel.

The exterior of the package/box also has a sand-like texture which gives customers the feeling of the beach.

Its an interesting product that changes up the look of conventional-looking (rectangular) beach towels