TOMS Shoes

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TOMS Shoes are designed for customer appeal on a variety of levels — surprising for a shoe brand that looks like you’ve wrapped your feet in bands of cloth. There’s the one-for-one appeal that you’re purchasing for a good cause, and the environmental appeal in the organic/biodegradable etc. fabrics and materials the shoes are made of. They’re also designed for comfort, which is nice, and with relatively few number of models to choose from (compared to other shoe brands) they present a consistent image of a laid-back, do-gooder, beach-vibe culture that has made the brand a success.


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