Tide

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Tide is an app that plays beautiful music and sounds inspired by or from nature that helps with focus, meditation, sleep, and relaxation among other things. It is really easy to use, and the backgrounds they use are also very calming. This app also embodies my design perspective because it incorporates taking care of yourself with something so beautiful and immersive. I am always really interested in creating experiences, and I feel like Tide is able to do this perfectly–it creates this sense of calm throughout the entire app which sets it apart from relaxing playlists on Spotify or apps that just play nature sounds. The ability to swipe through each screen to arrive on the experience/ sound you want is also really wonderful because it removes the stress of decision making. You start off on one screen or sound, and if you don’t like it you can swipe instead of being presented with so many different options. I’m actually listening to it right now!

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