I’ve gone through so many charging cords for my phone (less for my laptop, thank goodness). I’ll be the first to admit that I’m not the most gentle with my technology—my laptop and my phone are always with me, and with them, their respective charging cables. Especially around the connection points, these cords tend to fray really fast—hence, the beauty of these colorful cord protectors that reinforce these weaker points. An added benefit is that their colorful appearance means I always know which charging cable is mine.