I have an unquestioned loyalty to Old Spice antiperspirant & deodorant. While it is fairly pricey for the amount of deodorant you get (it is by far the toiletry I buy most), It has a unique label, a smell that I’ve gotten multiple compliments on, and has a satisfying sound when the cap is taken off. All in all, this is a well-designed, premium product that I am proud to use. The Old Spice name has a lengthy history, and a large brand following. Ever since I saw Old Spice aftershave amongst my brother’s toiletries years ago, I’ve been aware of the brand, and its pleasant scents. The connection I have to this brand is palpable.