“I defy you to pound me!”

It is a poster which got an advertisement award (The award is for the poster which  enourages people to have more opportunity to speak out). The phrase printed on the left of the nail says “I defy you to pound me!”

It is a protest against the society in which “The nail that sticks our will get a pounding.”
This poster and message is quite simple, but it is quite impressive and lingers in viewers’ hearts. What is interesting is the nail somehow looks really humane, with its sinuous shape.
This is desirable, because it moves people’s mind.